Opera reveals user base behaviours and how brands can reach them
With every cent counting for millions across the country already, it is not surprising many have found ways to maximise ...
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Tag: FMCG
IMA wins PepsiCo Sub-Saharan Africa account
Creative marketing agency IMA is one of two agencies awarded the PepsiCo account in South Africa for activations, including customer ...
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Online FMCG shopping leapfrogs five years
As we experienced the first-ever Black Friday (and Cyber-Monday) promotional phenomenon under lockdown, the dominance of online shopping platforms has ...
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Behind the Brand: Sweet memories as Cadbury turns 80 years old, and re-gifts its presents
The chocolate flowed, gifts were re-gifted, and food trucks kept people nourished, as iconic SA brand Cadbury celebrated its 80th ...
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World of Media: Adidas consolidates its media business, Serena Williams sports advertising superstar, P&G may trademark WTF and FML
The Media Online's weekly round-up of global media stories.
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BRC’s products and brands survey different to PRC’s data-sets
The Publisher Research Council's data-sets are completely different to the Broadcast Research Council of South Africa’s ES product and brand ...
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