Tag: IAB

When the Wonder Woman movie was released, I didn’t expect much of it, but I was delightfully surprised by the ...

The mobile gaming app market is bigger than many people would think, and its innovative advertising options should be noted.

Scepticism and questions on the veracity of online audience numbers has increased. So how accurate and trustworthy is the data?

AI and machine learning is going to lift off the runway in 2018, as it is worldwide. And entries into ...

The Bookmarks 2018, which will be the 10th year of the digital media awards, has introduced new categories aligned to ...

Global online audience management firm Effective Measure, the official traffic measurement partner of the IAB South Africa, has released their ...