The Publisher Research Council commissioned InSites Consulting to conduct a study among online consumers. This is what they discovered. Read more
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As the Covid-19 lockdown continues, albeit on level 2, consumers are forced to navigate an evolving reality and the range of emotions that it creates. Read more
Based on insight from a global qualitative COVID-19 consumer community, a considerable challenge faced by brands in a post-lockdown world is the phenomenon of ‘enochlophobia’. Read more
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