Out of home is not just a billboard, it’s so much more than that, and advances in tech are creating innovative, exciting advertising opportunities. Read more
Billed as an 'ode to the pleasure in life', JOY has managed to achieve an effective and impactful OOH campaign that will have tongues wagging for months to come. Read more
The Media Online's weekly column delivering news of award wins, entries, competitions and winners in the media industry. Read more
It’s no small task for marketing campaigns to stand out and have a lasting effect, they need to stimulate minds, entertain and evoke emotion. Three recent campaigns that have consumers talki... Read more
Advances in technology and social media have created new groups of consumers that marketers can target, and new types of entrepreneurs. Read more
Telling brand stories on the African content and connecting with a new generation consumer were the main themes at a recent JCDecaux 'Conversations' event. Read more