Grey launched a new campaign this week to market itself to potential clients and future talent, and at the same time encourage brands to be bold in their marketing as the country eases out o... Read more
[PRESS OFFICE] The rate of change in the media landscape is putting more pressure on media agencies, brands and advertisers around optimising budgets and delivering on campaign goals. Read more
Given this evolution in traffic patterns, so too should the buying of OOH evolve. Residential OOH should be in high demand…think bus shelters, mall advertising, street poles, citilites, taxi... Read more
JCDecaux is providing unsold inventory to the health dept and GCIS, but needs sponsors to help with production and flighting costs. Read more
Last year was a good year for the OMC, with more users signing up to use the Road research tool. The body expects this trend to continue in 2020. Read more
Out of home media owners are divided on whether the sector is ready for programmatic, and even if it would be of much use in South Africa. Other combinations of useful tech and software, are... Read more
