Tag: Jordan Major

When weighed against all other professions, the sphere of communications careers is what many would consider to be the most ...

Towards the end of 2023 I started to reflect on the year that had been. Over and above the archetypical ...

Strategy, once regarded as a ‘nice to have’, is today an integral and very necessary tool in the brand custodian’s ...

For brands to gain more value from social, they need to ask what value they are creating for their audiences.

As agencies we like to assure our clients of the relevance and efficacy of the creative work they’re investing in ...

more brands to create and communicate value in new ways.