Investment in graphic design is no longer optional for data led marketing results
The growing preference for digital platforms and visual content has transformed graphic design in the public relations and digital marketing ...
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Tag: marketing
Why we (South Africa) must reclaim our narrative
Branding, whether corporate or national, hinges on one fundamental core principle: Perception is reality, says MATHABO SEKHONYANA, the marketing specialist ...
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ABC: Authentic Brands Connect
Content, consumption and consumer trends in media have changed – as has the audience’s approach to advertising. Brands are seeking to ...
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Awards Wrap: Kfm 94.5 Best of the Cape 2025 Awards open, Rainmaker Media official partner of IAB Bookmark Awards
The Media Online’s weekly column delivering news of award wins, entries, competitions, dates to note and winners in the media. ...
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How being better became this agency’s most profitable strategy yet
In early 2023, Rogerwilco reached a breaking point. Caught in a draining, months-long process of potentially selling the agency, we ...
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Saving and investing choices of the South African consumer class
South Africa’s national savings month arrives this July, in another year with the economy still grinding in low gear and ...
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