Celebrating 10 years of committed sponsorship to the MOST Awards
This year is a special one for the much anticipated MOST Awards as it celebrates its milestone 10th anniversary. The ...
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Tag: media agencies
Creative and media agencies contribution to marketers’ business growth down from 2016
Some marketers recognise that agencies are the partners that help them grow the most, mainly those companies that use agencies ...
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Martin Sorrell leaves WPP with stormy waters ahead for the ad industry
How Martin Sorrell built WPP from scratch into the world's biggest marketing conglomerate. And what could happen now that he's ...
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Fusion needed in South African media research
Media strategists are still frustrated by the isolation of different media research currencies, wanting a single source for proper comparisons.
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African entrepreneurs showcase their innovation (with photos and videos)
From a self-taught app created entirely on a phone, and a trading platform for livestock, to an insect diet, and ...
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Media agencies: Still children of a lesser god?
It seems that being good advertising people is not a prerequisite in media. We have become little more than audience ...
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