Sifiso Falala, founder of Plus 94 research, was recently elected president of the Pan African Media Research Organisation. We put him in The Hotseat. Read more
It’s no small task for marketing campaigns to stand out and have a lasting effect, they need to stimulate minds, entertain and evoke emotion. Three recent campaigns that have consumers talking include the Survivor’s live reality show billboard, Samsung’s spectacular Ultra Music Festival and Jameson’s Connects brand immersion events. All of which have have taken […] Read more
[PRESS OFFICE] It's that time of the year: The MOST Awards 2018 is taking place tonight. It's time to shine. Read more