The future of the old Argus papers needs to be very carefully considered. The editing needs to be strengthened, they need good writers on their opinion pages, reporters who become experts in... Read more
For Tiso, print is an important premium product, but the company’s aim is to become a sustainable subscription-based media brand. Read more
The future of newspapers is community. From a marketing point of view – finely targeted communities. I think these small newspapers are going to be around for a long, long time. Read more
Melbourne newspaper the Herald Sun plans to use cash bonuses to incentivise its journalists to lure more readers and hook more subscribers. Read more
The Audit Bureau of Circulations of South Africa has found during a routine check audit that the majority of Independent Media’s newspaper titles had contravened the rules. Read more
The importance of a mobile presence for your brand and interactions with customers on mobile internet has never been more important. This is highlighted by Zenith’s latest Media Consumption... Read more
