Don’t get left behind: How the fast-food industry adapted to survive
Brands in South Africa continue to find inventive ways of weathering the storm to survive.
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Tag: online
Facebook’s Metaverse is the new playground for brands
'Marketing and communications professionals need to pay attention to the metaverse because it’s the next frontier for online interaction.'
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Collaboration the next frontier for media audience measurement
Comprehensive, ongoing research produced by JICs for each media type is expensive and time-consuming. However, the benefits outweigh the cost, ...
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Transform your marketers with empowering digital skills
Did you know that by 2030, more than 230 million jobs in Africa will require digital skills, according to the ...
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What media analysis says about reporting on vaccinations in SA
Almost 58 000 articles have been published mentioning vaccines in some shape or form since July.
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Case study: African news and entertainment brand uses Instant Articles to boost traffic, interactions and revenue
Genesis Media Emerging Markets (GMEM) is a news and entertainment company with brands in Nigeria (Legit.ng), Kenya (TUKO.co.ke), Ghana (YEN.com.gh) ...
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