The editors of three of Media24’s top news brands explain how to tell brand and corporate stories effectively. Read more
Fortunately there are PR folk who understand what the media needs, but there are so many more who don’t. Peta Krost Maunder vents her frustration at those who don’t. As another press release... Read more
Press releases are not actually gifts from PRs for you to slap a byline on and publish happily. Ethical journalists know the rules of using press releases. If you don’t, it’s time swot up. T... Read more
The ongoing (beautifully written) war of words between spin doctor Chris Vick and Mail & Guardian editor, Nic Dawes, culminated this week when the two – and many more PRs and editors and... Read more
Chris Vick recently wrote in Business Day, “It’s certainly harder to ‘spin’ in a media environment where there is professionalism, integrity, maturity and accountability. And media ins... Read more
I have a special folder in my Outlook mail called OMG – ‘Oh My Goodness’. It’s where I put all those priceless emails that come my way. I must confess that more than a few are from public re... Read more
