Tag: print advertising

Until midyear last year, I worked for a WPP media agency. WPP is the world’s largest communication services group, founded ...

Chris Botha agrees print media is going through a very tough time but he believes there is a lot that ...

Diminishing print advertising revenues impact heavily on media owners, at home and abroad. TIME magazine recently caused an international uproar ...

Many marketers ask the question, 'when does my ad wear out'? Well, when it comes to television, the truth is ...

All traditional media companies the world over are continuing to experience massive disruption to their long-standing, previously hugely profitable business ...

Independent Newspapers has signed two influential international judges for its Eagle Awards, South Africa’s premier print advertising event. Eugene Cheong ...