Digital rewards, the future of customer loyalty for video viewers
Giving consumers digital rewards is the best way to encourage them to watch, share and engage with your brand, video ...
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Tag: profile
#MediaEntrepreneur: Media monitoring and insights, with Oresti Patricios
Ornico Media's Oresti Patricios is our featured #MediaEntrepreneur this week.
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Inside the workings of the Publicis Machine
Publicis Machine has been making headlines this year, winning accounts, appointing a new managing director and creating innovative campaigns.
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Behind the scenes at Newzroom Afrika, the TV channel for the woke nation
With the pay off line ‘Our News, Our Views’, Newzroom Afrika is aiming to be the “voice of the people”, ...
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Exclusive: Meet Primedia Broadcasting CEO, Eric D’Oliveira, a man on a data-led mission
Protecting the core business and growing the adjacencies are the key components of CEO Eric D’Oliveira’s strategy for Primedia Broadcasting.
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Putting music in the hands of listeners, ECR launches 28-day Music Makeover campaign
A new brand campaign and a clear strategy are central to East Coast Radio’s plans for listener and revenue growth. ...
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