Call me old-fashioned, but the salesperson who asks the right question and listens for the response so he/she can understand our needs and what we are trying to accomplish is still better th... Read more
After her appointment as director of Amplifi South Africa, Celia Collins has been overseeing a significant restructuring of the business. Read more
The main issue hindering progress in the programmatic space is lack of knowledge. Read more
The next step for programmatic buying is beyond the digital world into other media types, like television and radio. Here are the expected trends for 2018. Read more
In May this year, the annual DoubleClick Executive Summit took place in Johannesburg in partnership with Google. Key speakers addressed the gathering of digital agencies and clients to provi... Read more
Online advertising and the myriad of variables that fall under its umbrella is constantly changing – what is on trend this month, could be completely redundant the next. There are cons... Read more
