Tag: public relations

According to a 2024 PwC study, 73% of executives mistakenly use public relations (PR) and reputation management interchangeably. A confusion ...

“Success has a thousand fathers. And failure is an orphan.” (John F. Kennedy) We’ve all felt it - internally within ...

Building strong relationships with journalists is a big part of working in public relations. It’s not only about securing coverage ...

Sigmund Freud, the Austrian neurologist known for founding psychoanalysis, had a significant influence on human behaviours theories. His nephew, Edward ...

AI is no longer a ‘what if’ - it’s a ‘what now’ for PR professionals. From media monitoring to content ...

“Love what you do, and you’ll never work a day in your life.” It’s an inspiring quote that you’ll hear ...