Google’s YouTube battle with big brands could shake up how content is shared
Leading brands are boycotting advertising services on Google’s YouTube after their ads were placed alongside content they deemed inappropriate and ...
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Tag: search
Google Search Console: Tips and tricks for digital specialists
Whenever I interview a candidate for an SEO position, I have to ask: When last did you use Google Search ...
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The knowledge graph: Improving your brand’s search presence
Whether it be for people, places, or things of interest, the world’s largest search engine racks up a staggering one ...
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Understanding the South African mobile consumer
People have been trading since antiquity and the saying “business as usual” is just as powerful as ever. The last ...
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Understanding the digital revolution
“The Digital Revolution is over. We won” – Randall Rothenberg, CEO, IAB, 2013 I have read, with some interest, a ...
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A year of transition for media
The clearest example of the acceleration in product consumption has been mobile, signalling what will be the most rapid transition ...
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