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Jacques du Bruyn and Ruan Oosthuizen started Flume, a digital marketing agency, six years ago. They began working with a few start-ups, but now handle the needs of some very big businesses. Read more
Last year there were rumours that the Advertising Regulatory Board (ARB) would require influencers to mark all sponsored social media posts, and it’s now a reality. Although many local influ... Read more
Giving consumers digital rewards is the best way to encourage them to watch, share and engage with your brand, video content, says Rob Anderson. Read more
I am not suggesting for a minute that the mass media should simply stop worrying about lying and divisive world leaders – in fact they should redouble their efforts to expose them. Read more
The less intrusive you are as a business, the higher your chances will be of building a strong community around your brand, generating new leads, and improving conversions. Read more
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