Leading with empathy and genuinely understanding our audience’s needs helped us build better relationships. During a crisis like we have just experienced, it’s a lot easier to develop sincer... Read more
Looking forward in late 2019 towards early 2020, the predictions for influencer marketing were more than just promising – they were exciting. Read more
[PRESS OFFICE] Meltwater has tracked media mentions on South Africa's fast food industry, to compile this in-depth media analysis. Read more
“Data is only valuable if it is interpreted accurately”. That’s our message to market and never has it been more prevalent than it is today in the hunt for the #InstigatorsOfTheInsurrection.... Read more
TikTok for Business, a platform filled with short, user-created videos, delivers phenomenal opportunities savvy brands. Read more
How much time do you spend scrolling through your social or news feeds? Let me be honest. I still spend more time than I would like. Read more
