Kaya FM signs up as a MOST Awards sponsor
CYBERTORIAL*: Wag the Dog Publishers has welcomed Kaya FM on board as a sponsor of the Full Service Media Agency ...
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Tag: sponsorship
Carat sponsors a bursary for the Media Owner Rising Star at the 2016 MOST Awards
Not only is Carat sponsoring the Media Owner Rising Star Award at the 8th annual MOST Awards, but will present ...
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SABC scoops Silver Sponsorship of The MOST Awards
CYBERTORIAL*: The SABC Commercial Enterprises has taken up the Silver Sponsorship of the MOST Awards, which includes an award and ...
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Are events the next revenue frontier for media companies?
Irrespective of the platform media owners operate from, the constant need to innovate, capture an audience, and deliver revenue remains ...
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How damaging is an Adidas decision to pull its athletics sponsorship?
Adidas has reportedly decided to terminate its sponsorship deal with the IAAF, the governing body of world athletics, amid negative ...
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Why Absa and BMW pulled out of sponsoring the Springboks
More than a century ago, a cynical fellow called John Wanamaker bemoaned the fact that while he knew half the ...
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