Cutting the cord is a great idea, but it doesn’t necessarily total a cost savings. It’s a lifestyle decision. Read more
Measurement, return on investment, and cross-media buys are what drives the market today. Radio ads are being sold differently to the past – as part of a media solution that may span other c... Read more
[PRESS OFFICE] Patrick Melrose, winner of Best Mini-Series at The British Academy TV Awards (BAFTAs) in May 2019, is now streaming first on Showmax in South Africa. Read more
Protecting the core business and growing the adjacencies are the key components of CEO Eric D’Oliveira’s strategy for Primedia Broadcasting. Read more
[PRESS OFFICE] Seven of the best South African shows on Showmax this month. Read more
For decades, advertisers and marketers struggled to predict the consumption of leisure products such as movies and books. Now big data offers new visibility into how people experience entert... Read more
