Five stories in the world of TV, streaming more important than Netflix
Business publications and ad trades are full of stories these days on Netflix’s intention to create a lower cost, advertising-supported ...
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Tag: television
A more rational and measured road to analogue switch-off in South Africa
One of the core findings against the communications minister by the Constitutional Court is that her imposition of an analogue ...
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Upward shift and growth in streaming, so what’s your brand’s live video strategy?
Both streaming and live-streaming are regular additional arrows in the quiver of media platforms that need to be used to ...
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Is the TV business ready for ad ratings?
However we go forward, and with whatever new suppliers, I hope that we attack some of the real, low-hanging fruit ...
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How covering Covid-19 showed us our true potential
Newzroom Afrika has grown in leaps and bounds over the almost three years of our existence, and so have our ...
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Why LGBTQ representation should be a priority for business and media
More than 90% of agencies and advertisers agree that companies can make consumers more familiar with diverse groups of people and break ...
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