‘News influencers’ are racking up billions of views – and not checking their facts
The way many people get their news today would be unrecognisable to broadsheet devotees of decades past. You may read ...
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Tag: TikTok
The medium or the message?
Every marketer today can repeat in their sleep the Marshall McLuhan maxim ‘The medium is the message’. It’s widely taught ...
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From TV to mobile: The new form of entertainment
With South African audiences increasingly turning to digital channels, a new era of entertainment is emerging, centred on mobility and ...
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Are US digital platforms ready for post-election denialism and threats to election officials?
The period immediately following the U.S. Election Day on 5 November 2024, is widely regarded as the most volatile and ...
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Six ways to holiday like an old-school travel journalist
We all want to get the most out of our holidays, which is why we so often turn to online ...
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More marketers to pull back on X ad spend than ever before
YouTube emerges as marketers' favourite ad platform for 2024, Amazon and TikTok come out top among consumers and Netflix revealed ...
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