Jason Heller, writing on MediaPost.com’s Online Spin blogspot, says while social media has clearly increased the impact of activism, marketers must be careful about shallow associations with... Read more
Commuters to the Cape Town CBD this week were greeted by a phalanx of posters lining main routes in and around the city announcing that the Cape Party was contesting the local elections. Sli... Read more
With more and more people – and businesses – latching on to the hype of social media, public relations companies have had to adapt business policies in order to embrace the online phenomenon... Read more
In Alec Hogg’s Boardroom Talk column last week [below], he announced all sorts of news, including new appointments and a fresh morning newsletter. Since that announcement, he’s l... Read more
John Farquhar, editor-at-large at Wag the Dog, offers some insights into what’s going down in the media industry right now Televised advertising growth Currently the bulk of advertising spen... Read more
A column by Kuli Roberts in the tabloid Sunday World has sparked outrage across the country. Twitter and Facebook were abuzz on Sunday night as the ripples from the column spread out across... Read more
