LinkedIn is the fifth most popular social media platform behind behind YouTube, Facebook, Instagram and Twitter, and continues to register user growth. Read more
Ramaphosa’s use of Twitter is admirable, it’s a step in the right direction, and it’s still in its early days. We’re not at Trump levels of communication, but maybe we don’t need that level... Read more
Hashtags and slogans fade but powerful campaigns have proven to dominate, even over time. Will #AmINext prove its staying power? Read more
The social media reaction to Johnny Depp’s controversial video for Dior’s Sauvage perfume was intense. So intense... that Dior took the ad down from its Instagram feed within a few hours of... Read more
The news media’s intense focus on political strife is misleading. New research into Twitter has found it has important social functions as well. You’ll need to look beyond the trending hasht... Read more
The low-hanging fruit is gone and there’s a digital revolution going on out there that wants your audience. And it’s free. And it’s pretty damned good. And it’s co-operative. Read more
