Connecting brand stories with connected consumers
Telling brand stories on the African content and connecting with a new generation consumer were the main themes at a ...
Read moreDetails
Tag: VR
Nielsen launches new Smartstore offering in South Africa
Nielsen is revolutionising shopper behaviour research by using immersive virtual reality technology to digitally recreate a shopping experience.
Read moreDetails
Young Guns: Meet the SA tech billionaire in the making
Move over Elon Musk and Mark Shuttleworth: South Africa’s next tech entrepreneur Jesse Perez Casanova is coming through with his ...
Read moreDetails
The agency journey: Creator, manager and explorer
Whatever the future holds, we can always rely on our human qualities... Remain passionate, be empathetic and constantly change your ...
Read moreDetails
Hang on for the ride: Why mobile marketing is the most exciting thing in 2018
Effective Measure’s ‘South Africa Online’ report tells us that 74% of the 40 128 380 local unique browsers in December ...
Read moreDetails
Three things to think about in 2018: More AI, more Alexa, less Blockchain
I like to be early so I won’t be swayed by what other people are saying. Here are my predictions ...
Read moreDetails
