Audiences are contributing an increasing share of the total global newspaper revenue, according to the annual World Press Trends survey released this week by the World Association of Newspap... Read more
Improvement in the global economy, the spread of programmatic buying, and the rapid rise of mobile advertising is expected to drive global ad spend upwards over the next three years, Zenith... Read more
ZenithOptimedia and Nespresso have launched the Nespresso coffee machine to South African coffee lovers. The campaign started with an above-the-line ad starring George Clooney, and is flight... Read more
