The OMC's research currency is robust, accurate and designed for our local market, delivering value and meeting a host of OOH planning and strategy needs. The latest dataset was released rec... Read more
The 'Uberfication' of the events and activations staffing industry. Meet Peepz... Read more
Research into the efficacy and benefits of Super Signs and building wraps, a very interesting comparison in the OOH space. Read more
Nfinity, an innovation hub of entrepreneurial businesses headed by Ken Varejes and his management team, has announced out of home player Reveel as the latest business to join the fold. Revee... Read more
DOOH is increasingly prevalent with large supersites (100m2 and larger), of various formats. Examples include wallscapes and massive gantries lighting up the cities and night skies. Read more
No it's not Star Trek, but it is the emergence of holographic advertising as a form of out of home advertising. Read more
