An upside to uncertain times is that fortune favours the bold and after months of planning for the reopening of the activations industry – the day has finally arrived. Read more
[CYBERTORIAL] Despite the whisperings that radio is a dying medium, radio still consistently reaches 88% of South Africans on a weekly basis. Read more
With a booming events culture comes a more discerning audience and more competition. Planners need to keep their finger on the pulse to stand out and thrive. Read more
[PRESS OFFICE] Since relaunching its popular Shoppa Show™ platform in 2018, ProActive™ has recommitted itself to driving real-time engagement among consumers. Read more