Tag: advertising

Eskom kept the nation on tenterhooks by first announcing rolling loadshedding in December, and then quickly reversing the statement and promising ...

Reaching every home in a province isn’t simple. Media strategist Cheryl Dube tackles such a campaign. The Western Cape is ...

One thing is a certainty: traditional media will come to an end. It’s simply a question of when, not if, ...

We live in interesting times, driven in particular by technological advances and as such, agencies and their clients have to ...

Ogilvy & Mather South Africa has announced that Alistair Mokoena has been appointed managing director of Ogilvy & Mather Johannesburg. Mokoena ...

Size matters, especially for newspapers. In the last few months, several South African print titles have reviewed their formats, and ...