Follow the money, honey
The drawn out SAARF/ASA/MAMCA debate is turning nasty. After months, years really, a languid industry has realised that the foundation ...
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Tag: ASA
Ten 2012 predictions (and it’s not the end of the media world as we know it)
Sandra Gordon, publisher of TheMediaOnline and The Media magazine, whips out her crystal ball and makes some irreverent - if ...
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2012…the year of living dangerously
The year 2012 looms over the eastern advertising horizon, just like any other year. Except, it’s not like any other ...
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Our industry is in crisis. What are we going to do about it?
This week newly appointed CEO of the Marketing Association of SA, Sarel du Plessis, sent a letter - signed by ...
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A bit of yadda yadda about insurance ad
Overcast day…….sandy beach……rolling waves……suited men……Does the aforementioned call to mind a recent advertisement flighted on national television - Santam’s advertisement ...
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Shell fracking ad ‘unsubstantiated’ and ‘misleading’
Shell South Africa has been ordered to withdraw “unsubstantiated” and “misleading” claims it made in full-page advertisements in newspapers about ...
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