Warner Bros. is to stream all its 2021 films online on the same day they’re released in US cinemas in what is being seen as a blow to the struggling cinema industry. Read more
Reality TV is a portmanteau genre encompassing game, prank, cooking, makeover/transformational, transactional and celebrity lifestyle shows. It’s also a genre that’s evolving in fascinating... Read more
The good story is that globally, the appetite quality, trusted news is undiminished. The bad story is that revenues from print and digital sales and advertising decreased 3% year on year. Read more
The importance of a mobile presence for your brand and interactions with customers on mobile internet has never been more important. This is highlighted by Zenith’s latest Media Consumption... Read more
Measurement, return on investment, and cross-media buys are what drives the market today. Radio ads are being sold differently to the past – as part of a media solution that may span other c... Read more
