How to nail your B2B social media strategy
Banish the thought of you, a CEO, being handed a phone and awkwardly told to hop on the latest trend ...
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Tag: B2B
PR & AI: A marriage of ethical considerations, collaboration and data security
Artificial Intelligence (AI) has been part of our cultural imagination for decades, from the late 1920s depiction in science fiction ...
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How to make social media listening a winning ingredient in your B2B strategy
You know that feeling when you overhear someone saying good things about you? It's a little boost to the ego, ...
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Is OOH the new LinkedIn?
Popular business networking platform LinkedIn is well-known for its ability to connect employers with new recruits, organisations with potential clients, ...
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B2B influencer marketing research reveals ‘exceptional value’ for businesses
Ogilvy, Opinium and LinkedIn recently joined together to research the first global study of B2B influence. The intent was to ...
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How to write an engaging business podcast script
Ready to get going on your own business podcast? While good examples of podcasts may sound effortless, it’s clear that ...
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