Racism and sexism in advertising: We’ve come a long way, but still have a way to go
There’s still work to be done, but embracing each other’s differences while seeing what brings us together, is the key ...
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Tag: Belinda Kayton
To compare (ads) or not to compare
The ad wasn’t rude, obnoxious or over-the-top. It was actually really quite useful, asking: “Vehicle A has such 'n such ...
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From boomers to millennials: The generation gap explained
A handy guide to the generations, from Baby Boomers to Millennials.
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The media by numbers: What’s up with latest Media Inflation Watch?
Thanks to the amazing work done by Mike Leahy, the latest Media Inflation Watch (MIW) figures are out. Here are ...
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Busting the myth of ‘seasonality’ in TV viewing
The MediaShop's Belinda Kayton says that it seems we find a way to watch the box no matter where we ...
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Mythbustin’! Gender, genres and media consumption
So women are from Venus and men are from Mars, right? Maybe and maybe not, especially when it comes to ...
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