Brands walking a tightrope between creativity & technology, innovation & empathy
The role of brands in society is constantly shifting, but they’re becoming an ever more important part of our lives. ...
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Tag: brand evolution
World of Media: Mastercard evolves its brand mark by dropping its name, social media giants gearing up to fight
Mastercard evolves its brand mark by dropping its name. Believe Advertising aces the PR for SEIKO’s surprise stunt with Novak Djokovic. ...
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A story of skateboards and brand evolution
Contrary to popular belief I don’t consider myself very old and tend to have a very youthful outlook on life. ...
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The evolution of e.tv to free your imagination
It’s been 14 years since e.tv launched its free-to-air television service into South Africa’s market. In that time not only ...
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