The metaverse: Boldly going where no man (or machine) has gone before
Once brushed off as an imaginary world, today's metaverse is no longer just a fantasy but a space ripe with ...
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Tag: brands
Time for influencer marketing to clean up before people start moving out
Authenticity builds the trust required for everyone in the influencer marketing space to achieve their goals.
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Media Moves: Africa-wide PR & comms survey to address inclusion & diversity, Zayd Abrahams joins Tiger Brands, Game launches on Roblox
The Media Online’s weekly round up of people, account and business moves in media.
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Food, fuel and power cuts keep South Africa’s middle class awake at night
While it’s been a year free from pandemic disruption, 2022 hasn’t really delivered any relief from worries and stresses, but ...
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SA’s Gen Z says ‘walk the walk’, has no patience for rhetoric, influences others
Inauthenticity is the death knell for relationships between brands and South Africa’s Gen Z population, and because of this new ...
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How to get the most out of your Twitter account
South Africa has about 2.85-million Twitter users – a relatively small but vocal audience that can be harnessed to a ...
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