Cracking the code of green claims: Ensuring truth and transparency
Public concern over environmental issues has driven demand for products that minimise harm to, or positively affect, the environment. Consumers ...
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Tag: brands
Diwali: A sacred Hindu festival or influencers’ viral opportunity?
Deepavali or Diwali (depending on your lineage), the Festival of Lights, is a celebration of light triumphing over darkness, good ...
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Media Moves: New SAQA-approved higher certificate in advertising qualification, Eben Etzebeth extends partnership with Berocca, Arena Holdings and Mzansi National Philharmonic Orchestra announce formal partnership
The Media Online’s weekly round up of people, account and business moves in media. This week’s BIG move: New SAQA-approved ...
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What does it take to stand out in a noisy but bland world?
I play a game with my 10-year-old on the way to school to alleviate the monotony of traffic. She calls ...
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Ten rules to make your brand unstoppable!
Fresh from the Global Festival of Marketing, Kerri Pravia from iProspect and Michelle Randall from Heed bring you 10 game-changing ...
Read moreThese are the beauty brands South Africa’s youth love
With so many self-care and beauty brands on the market, it becomes critical for marketers to understand how their brands ...
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