Suitably qualified research companies interested in tendering for the development and implementation of an establishment survey (ES) have been briefed and invited to submit request for infor... Read more
Until midyear last year, I worked for a WPP media agency. WPP is the world’s largest communication services group, founded by Sir Martin Sorrell. Unforgettably described by the Guardian news... Read more
Turning on your TV these days is dangerous for the faint-of-heart. You might land on the lesbians in Orange is the New Black in the throes of oral sex or perhaps someone defecating in Shamel... Read more
When the concept of ‘native advertising’ was first bandied about, I must confess to having had a slight sense of déjà vu, writes Britta Reid. After all, those of us who had been around for a... Read more
Eskom kept the nation on tenterhooks by first announcing rolling loadshedding in December, and then quickly reversing the statement and promising to keep our Christmas lights shining. This g... Read more
Britta Reid recently wrote an article published in The MediaOnline entitled, Establishment blues: ES must be unbiased foundation for media research, in which she says, “For global clients Ta... Read more
