With over 700 screens in Ubers across SA, Hubble has crunched the data to find out what Uber passengers want, what they buy and who they are - and delivering valuable insights to advertisers... Read more
At least R10 million worth of digital out of home screen hardware alone was installed in the ground in every month of 2017. Read more
A name synonymous with Posterscope, Bruce Burgess was given the task of reinventing the brand when he was promoted to managing director of Postercope Sub-Saharan Africa. Michael Bratt chatte... Read more
It is too early to tell whether programmatic as a way of buying will take over completely, but we can be sure that it will represent a part of the way OOH is bought in the future. Programmat... Read more
Media Moves… TheMediaOnline’s weekly round up. Top global post for Cape Town PR professional. Bruce Burgess appointed group managing director for Posterscope SSA. Jenny Crwys-Williams... Read more
While technology has infiltrated most aspects of our lives, Melina Meletakos examines its impact on our shopping experience. Digital technology is changing the way advertising is done in the... Read more
