Tag: campaigns

The term “campaign” is outliving its purpose in the advertising and marketing world.  The concept is too linear and implies ...

Daddy’s Deals, a South African e-commerce site, now offers local brands the opportunity to advertise directly to its extensive and ...

As AMASA grows rapidly year on year, it becomes a bigger imperative for the governing body to add more focus ...

The first ever prestigious and glamorous Africa First Ladies Awards Ceremony is scheduled to take place in the Cape Town ...

There’s a new buzzword making waves across the digital sphere. If you haven’t been hiding under a rock, you’ll know ...

On entering new markets, the decision whether to translate your product interface (software, Web or hardware) or literature into new ...