MRF’s 20th MAPS release marks ‘significant milestone’
The Marketing Research Foundation's milestone 20th release of the Marketing All Product Survey (MAPS) will be available from mid-November, and ...
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Tag: data
![Excellence unwrapped: How media agencies fared in 2025 MOST Awards [part 2]](https://themediaonline.co.za/wp-content/uploads/2025/10/Most-Awards-1-13-of-85-350x250.jpg)
Excellence unwrapped: How media agencies fared in 2025 MOST Awards [part 2]
The response to this year’s MOST Awards Survey was the second-highest sample in its history – a sign that it ...
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Generative AI and South Africa’s path to sustainable growth
The conversation about artificial intelligence has shifted in South Africa from curiosity to critical urgency. Generative AI, in particular, has ...
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Seven Days on Social Media: #NeverZille and social media matters
This week in 1396 the Ottoman beheaded 3000 defeated crusaders. In 1665, 100 000 people died of the bubonic plague in ...
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Retail media’s rise as the new power channel
Many South African marketers, brand managers and retailers will remember the days when their retail marketing strategy was static, and ...
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Nielsen exit: Hard to ignore implications
Yesterday, we received the news that Nielsen, a global leader in data and analytics, is closing its operations in South ...
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