SA publishers challenge Google and Meta at Competition Commission
The media industry association Publisher Support Services has presented its challenge to Google and Meta at an in-camera hearing of ...
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Tag: Google
Get social … or get sidelined
Social media is now an even greater source of brand discovery and engagement and a channel that brands simply cannot ...
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TikTok named world’s fastest-growing brand in Brand Finance Global 500 2022 Report
Tripling in brand value over the past year, TikTok has been named the world’s fastest-growing brand by a new report ...
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A year in South African search: Google’s trending searches of 2021
Google today revealed the results of its 2021 Year in Search, showing how people go to Search to find answers ...
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SHAREit ranked a leading global media publisher joining Google, Facebook and TikTok
Seeing explosive growth, SHAREit has ranked fourth globally after Google, Facebook and TikTok in the recently released AppsFlyer non-gaming Retention ...
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Does the demise of the cookie resurrect media-mix modelling?
Media mix modelling feels like a lost art and one that should be resurrected in a cookie-deprived world.
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