Tag: in-game advertising
Angry Birds, audio and ad spend: The rise of the African mobi gamer
Who would have guessed that a couple of Angry Birds with superpowers would have gained such a cult-like following, amassing ...
Read more
If you think online gaming is just a game, then you’re not part of The Matrix
With the disruptiveness of the Covid-19 pandemic, we saw shifts across all human habits, with one in particular that stood ...
Read more
Anzu.io scores $9 million in new funding, including from WPP
Anzu, the global advertising platform dedicated to gaming, has announced $9 million in new funding, including from WPP and the ...
Read more
Partnership between Anzu.io and Digiseg brings cookie-less consumer data to in-game advertising
Anzu.io has announced a new partnership with Digiseg, which will bring precise, cookie-free data to in-game advertisers, enhancing the value ...
Read moreExclusive: 365 Digital and Anzu.io forge partnership to bring immersive in-game advertising to SA
365 Digital and Anzu.io, the world’s most advanced in-game advertising platform, have announced a new partnership to bring immersive in-game ...
Read more
