Some big digital trends in 2019 are mapping the consumer journey, storytelling, social media that’s even more embedded in our lives, improved voice recognition tech, the rise of chat bots, a... Read more
Cricket and the Rugby World Cup events will dominate sports media and in the world of politics, there is SA's much anticipated elections, Trump and Brexit. Opportunities abound for brands bu... Read more
Don’t be bothered by the noise around you. Don’t let what everyone else is doing dictate what you should and shouldn’t include in your 2019 marketing plan. Listen to your customer. Read more
Imagine a group of teenagers relentlessly fighting for their lives every single day in a constantly changing environment. Much like Charles Darwin’s theory of evolution by natural selection,... Read more
Every New Year is inevitably accompanied by a slew of horoscopes, resolutions and predictions. Kantar has published their “2019 Media Predictions” from their experts around the globe, focusi... Read more
Lifestyle, alcohol and out of home media: Advertising campaigns – and brand activations in particular – have taken on a life of their own, and are reaching stellar experiential levels. Read more
