From inventory to insight: The evolution of radio planning
Ultimate Media is neither a radio sales house nor a traditional media agency. We are audio‑focused brand solution partners to ...
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Tag: inventory
AMA debuts black media owner portal to foster media transformation
Just under a year after launching, full service media agency AMA has launched the AMA Portal, an online platform to ...
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PMG challenges businesses to help combat GBV
The Provantage Media Group (PMG) has donated R6-million of their inventory to spotlight gender-based violence (GBV) in South Africa. During ...
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A first to market: Cyber Monday radio and digital media auction in SA
Mediamark, with its media brand partners, will be running a first of its kind 'silent' auction on Cyber Monday, 30 ...
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Ad fraud: Big issue or fake news?
Overall estimates of fraud vary widely, but even the most conservative put the money involved worldwide well into the billions ...
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Vital takeouts from the world’s largest programmatic advertising conference
Two days spent at the world’s largest conference on programmatic advertising gave fascinating insights into how US online publishers are ...
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