The case for advertising in the local paper
Extensive reader research into the effectiveness of local newspaper advertising shows that local press actively drives consumer action. Novus Media, ...
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Tag: local newspapers
Local titles flourish in the heart of the community
Media24 and Adspace24 have released the findings of recent market research into the efficacy of local titles, conducted by their ...
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Boland Media announces merger of Helderberg Gazette and District Mail
The new weekly newspaper, named District Mail and Helderberg Gazette, will be distributed free from 4 May 2022 and boasts ...
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Reaching an engaged audience on the lookout for local advertising
Media24 recently presented the findings from research conducted using their Forum24 online panel. The results confirm a high level of ...
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The resilient print sector: local newspapers
Local newspapers remain an invaluable source of hyper-local content for readers, and thus an invaluable medium for advertisers.
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Media24 realigns local titles in the Free State and Northern Cape
As South Africa moves into Alert Level 2, Media24 has had to assess how to best service their readers in ...
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