No ordinary promise to deliver a print magazine audience
The Association of Magazine Media in the US is putting its money where its mouth is; it is offering advertisers ...
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Tag: magazines
Snapshot of the last AMPS results ever
The last AMPS topline results came to light this week, marking the end of an era for Saarf and the ...
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Audience first and the 4 Cs
The Media Yearbook, the only one of its kind in Africa, offers an important and independent overview of the media ...
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Mobile set to shake up Africa’s magazine markets
Things haven’t been easy for magazines in South Africa, where more titles closed than opened over the past year. But ...
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Making a case for magazines
The print industry in South Africa is frequently criticised for failing to make the case for its medium to the ...
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Surprising magazine consumption habits revealed
At an event hosted by Media24, Sarah Bovim and Bridget Baalbergen, co-founders and partners at b2 Strategic Marketing revealed the ...
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