Tag: marketers

Herein lies the key benefit for all stakeholders: the creation of an ES that is used as a hub to ...

Two important issues have been on my desk, begging for attention of late. Both related to data privacy and collection, converging on our personal information and how ...

By and large – particularly in agencies – we like to think that we are problem solvers. We regard ourselves ...

Did you know that by 2030, more than 230 million jobs in Africa will require digital skills, according to the ...

The original marketer’s conundrum of whether to TikTok or not, is today less so ‘how’ and more so ‘when’.

Marketers are usually open to new ideas and embrace them, but when it comes to implementation, then nerves and uncertainty ...