Shifting perceptions of a next generation fintech brand
Mukuru has helped underserved and unbanked customers along a journey of embracing digital financial solutions for two decades. Despite starting ...
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Tag: marketing
Disrupting the status quo
South Africa is poised (yet again) for a year of significant disruption, change, challenge and opportunity. The media, marketing and ...
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Digital spend, digital return – and digital snake oil salesmen
Agency Scope digital spend figures throw up some interesting local and global trends, while experts warn against digital snake oil ...
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Media Moves: SpaceSalad Studios and Zapiro launch P.O.O game, Jeremy Maggs joins HOT 102.7FM, Ogilvy launches pioneering health influencer offering
The Media Online’s weekly round up of people, account and business moves in media. This week’s BIG move: SpaceSalad partners ...
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SA households grappling with financial strain
The Marketing Research Foundation (MRF) and Plus94 Research has unveiled the latest comprehensive Marketing All Product Survey (MAPS) dataset through ...
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The power of place in modern marketing
In the swiftly changing realm of digital marketing, location-based marketing (LBM) has emerged as a revolutionary strategy, leveraging geographical data ...
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