Tag: media agency

What do global brands like Google, Coco-Cola and Apple have in common? Other than being instantaneously recognisable by their corporate ...

Retail media is reshaping the advertising landscape, emerging as a powerful channel for brands to connect with consumers at the ...

In an era where brands must evolve to thrive, dentsu is proud to announce the release of our latest global ...

Before we go any further, let me be clear: I love ad agencies. I grew up in them, had some ...

It was really nice to see the announcement on Thursday from WPP that Brian Lesser, a longtime ad and ad-tech ...

In The Media's agency issue, we asked media agencies if their business models were fit for purpose.  NXD, soon to ...