Would you pay 7% more for a can of beans with 2% less in the tin? John Bowles looks at media inflation from a different perspective. Mike Leahy’s Media Inflation Watch (MIW) isn’t talked abo... Read more
Mike Leahy’s Media Inflation Watch Figures have been released. These figures cover the period January – March 2012 and the results are anything but pretty, says The MediaShop in... Read more
It’s been a trying time for for media buyers and their clients, if the 2011 Q1-Q2 figures are anything to go by. Mike Leahy gives some suggestions on navigating the rapids. Will the pi... Read more
In Gordon Patterson’s inimitable way, he calls a spade a shovel as he tackles the truth behind media inflation. There are few topics in our profession that stir debate and fuel the fires of... Read more
Media Shop Talk from The Media Shop has published the new Media Inflation Watch (MIW) figures as released by Mike Leahy. These figures cover January – December 2010 compared to the same peri... Read more
